I'm not sure what he does, or uses, when he checks my work. He's been in
printing (all capacities) since 74, including being a broker. I've even
worked in his shop from time to time...just as an extra hand, nothing
technical - I'm primarily a designer.
| That is to say you haven't had any problems on your end. That has nothing
to
| do with the print provider. If you are going down to the printer to check
it
| before it goes then you are in essence doing a press check. And that is a
| waste of time for most print jobs. Some jobs it is a necessity for a
| multitude of reasons. But the vast majority of the time it is an exercise
in
| vanity (not saying it is for you, but I've worked with those kinds of
| designers) or because there is a lack of confidence in the whole process.
If
| your brother is coming over to look things over with Publisher files, how
is
| he examining them? Is he using FlightCheck or PitStop Pro or some other
| means of examining the document? Just because someone on your end tells
you
| that you're fine doesn't mean that somewhere else down the line someone
else
| needs to as I said previously.
|
| Getting in done and getting it done right are two different things. If you
| are working on materials for marketing your business it helps to have
things
| done right. That's because it is the part of the identity of your
| organization. It is what the customer sees. There are a couple of things
to
| keep in mind here. The general public does not know good color, they know
| bad color. The general public also does not know good design, they know
bad
| design. Well designed materials printed poorly do not look well designed.
| They look poorly printed. If you ever look at a invoice and see extra
| charges or what seem to be over inflated prices, chances are your printer
is
| burying a cost. Like fixing a PDF to prepare it for production.
|
| Just a few words of wisdom from a print professional.
|
| Matt Beals
| Consultant
| Enfocus Certified Trainer, Markzware Recognized Trainer
| (206) 618-2537 - cell
| (720) 367-3869 - fax
| mailto:
[email protected]
|
| Come visit me at:
|
http://www.mattbeals.com
|
http://www.actionlistexchange.net
|
http://www.mattbeals.com/blog/
|
| Friends don't let friends write HTML emails
|
|
| On 8/27/06 8:47 PM, in article e#
[email protected], "Rob
|
| > I've not had a problem with PDFs. I usually go and sit down the the
printer
| > before it goes to print to make sure...or my brother comes over and
tells me
| > if I've screwed it up or not. He's never asked me to re-do anything or
told
| > me he's had to mess with the files.
|
