Excel's cells linking to Outlook for reminding

[David So]

I recently designed an Excel file for storing company's
personnel data. The Excel file includes a column for
employees' anniversary dates. I would like to link this
column to Outlook calendar so that Outlook will
automatically remind me of the anniversary dates. Please
tell me how to creat such a link. I am talking about
linking a column of Excel data to Outlook, not the entire
Excel file.

Thank you.

David So