Meta Tags

[Curtis]

Question on Meta Tags... I noticed the "Keyword" meta tag
on FP is <meta http-eqiuv="keywords"
How does this differ from <meta NAME="keywords"
??????????

Thanks

 

[Jim Cheshire]

HTTP-EQUIV is the wrong tag for Keywords. It should be "name='keywords'".

It's worth pointing out that the Keywords Meta tag is useless in most cases.
Inknomi is the only search engine that still uses the Keywords Meta tag (and
have you ever heard of them?). There are many sources out there (including
some that you actually pay for!) that tell you all kinds of bogus guidelines
for how many keywords you need to use, etc. That kind of information is
inaccurate and based on very old data.

My advice? Don't even worry about keywords.

--
Jim Cheshire
Jimco
http://www.jimcoaddins.com
================================
Author of Special Edition
Using Microsoft Office FrontPage 2003
5 Stars on Amazon and B&N
================================
The opinions expressed by me in the
newsgroups are my own opinions and
are in no way associated with my
employer or any other party. Jimco is
not associated in any way with any other
entity.

 

[Tom Pepper Willett]

Agreed. Keywords are pretty much history. And, as a matter of fact, some
major search engines don't even use the Description meta tag.

The search engines are more and more using the text found on the web page,
so that's where you need to concentrate your efforts.
--
Tom Pepper Willett
Microsoft MVP - FrontPage
http://www.microsoft.com/office/frontpage/prodinfo/default.mspx
http://msdn.microsoft.com/frontpage
-----

 

[Jim Cheshire]

And many (such as Google) base your place in the index upon the popularity
of your page. Of course you can pay some cash to Google and they'll place
you appropriately, but for those of us who don't want to go that route,
content is king.

--
Jim Cheshire
Jimco
http://www.jimcoaddins.com
================================
Author of Special Edition
Using Microsoft Office FrontPage 2003
5 Stars on Amazon and B&N
================================
The opinions expressed by me in the
newsgroups are my own opinions and
are in no way associated with my
employer or any other party. Jimco is
not associated in any way with any other
entity.

 

[Tom Pepper Willett]

.....and, another critiera that is used by some, including google IIRC, is
other sites linking to your site.
--
Tom Pepper Willett
Microsoft MVP - FrontPage
http://www.microsoft.com/office/frontpage/prodinfo/default.mspx
http://msdn.microsoft.com/frontpage
-----