vectorized type


A

allie

I created a classic B&W logo in Publisher2003 for a small biz to print
in-house, but they may want to use offset for certain items. The art used is
a vector image, but I'm worried about the fonts distorting (Bell MT & TNR)
if they resize the logo for use on various promo products. Is there a way to
save this in Pub to avoid that? I was hoping that saving it as a pdf would be
enough, but I'm not sure. I really don't want to re-create in Illustrator -
i dono't have alot of time. THANKS to anyone who can help!
 
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A

allie

when you save as picture, which format would you suggest? Is .emf going to
most closely approximate a vector graphic or should I go w/jpeg or something
else? I haven't done anythign for commercial print in a really long time so
I want make sure we're speaking the same language. thx!
 
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M

Matt Beals

As long as it stays "vector" (as all type inherently is) then you're
fine. It will only distort if the art is enlarged
disproportionally/anamorphically (same thing with *anything* being
resized). Leave the type alone; it's "vector" already and will actually
print better at larger sizes (*really, really, really big) than art
converted to an EMF, WMF, EPS, etc. It will always print better than if
you were to convert it to a JPEG/BMP/TIFF/etc.

Type should always be left as type unless you are trying to achieve a
specific artistic effect. There are reasons to convert type to art for
production purposes but even those are for emergencies rather than
standard procedures.


Matt Beals
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(206) 618-2537 - Mobile
mailto:matt@mattbeals.com

Come visit me at:
http://www.automatetheworkflow.com
http://www.mattbeals.com
http://blog.mattbeals.com

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